PMM Talks

Cross-functional collaboration is an absolute must-have skill for any product marketer, whatever company, region or industry you work in. PMMs very often act as the glue that holds operations together and ensures that everybody is pulling in the same direction....

Join this month's PMM Talks session to hear from PMM experts about how they approach analyst relations....

Join this session and hear from PMM experts how they approach stakeholder management in their organisation....

Join our May PMM Talks session on May 31 and hear our experts discussing everything PMM needs to know about Competitive Intelligence....

It goes without saying: the go-to-market process is a pivotal part of the product marketing function - period....

Watch OnDemand Watch OnDemand [https://www.productmarketingalliance.com/pmm-talks-on-demand/?wchannelid=hf2wglk5zf&wmediaid=0mfww18o4x] As the profile and strategic significance of product marketing increases...

Nailing product positioning is a key goal for every product marketer. Find out more in this months PMM Talks....

How can you become a master of messaging and make sure your product’s value is communicated to customers effectively?...

Join us for a year in review with a special focus on the findings of this year's Salary Survey. But this isn’t just any old year in review. We’re catching up with three of PMA’s Top 100 Influencers....

This rapid growth area within product marketing is fast evolving. This PMM Talks will take a look at key CI trends and its future of this role....

PMM Talks is back. Join us on the second Tuesday of each month as we catch up with some awesome leaders from across the world of product marketing. In this first session, we are bringing together an awesome lineup of panelists to introduce us to the world of developer marketing....

Join us for an in-depth conversation on building a solid team structure and how role leveling and growth plays a key part in ensuring you’ve set up for success....

In this session Janine will sit down with Nisha Srinivasan to discuss the journey she has taken from working in finance, transitioning into a product marketing role with the Alexa team at Amazon and now undertaking a new PMM journey with Endeavor Digital....

In this talk, we will discuss how you can improve your organization's approach to content marketing, increase the resources allegation, and eventually create much better marketing communications (+ some great examples & formulas)....

This session will discuss how you can be a one person PMM army, how to get up to speed on the product, market, and buyers, key deliverables to focus on, stakeholder relationships to build and processes to develop....