Charley Gale

Find out how to create effective video content within your product marketing team. Here we share strategies for B2B or B2C marketers. Learn more....

Download your guide and gain access to the most essential insights into building a strong narrative design strategy to help you stand out from the crowd. Learn more....

Learn how to harness the power of tools, teams, and tactics to leverage your next product launch with our three-hour go-to-market virtual workshop....

Download this free guide and receive indispensable information on how to get into a product marketing career, whether you have similar career experience, or not....

Mark Assini and Yi Lin Pei discuss how to transition into product marketing, and how the PMM role changes at different types of organizations....

We spoke to women product marketers about being overlooked due to gender, advice for prospective PMMs, and spotlit those who've inspired them....

In this episode of Product Marketing Life, Yi Lin shares her thoughts and advice on navigating the PMM job market during the current economy....

Read on to discover how the Content Team at The Alliance uses Beamer to effectively communicate with their users....

In this article, we focus on how to optimize Customer Relationship Marketing to improve your company reputation and success....

In this episode of Product Marketing Life, host Mark Assini and Shirin Shahin discuss the emergence of product marketing within the consultant space....

Take the 2022 Product Marketing Salary Survey to lift the lid on how much product marketing professionals from all over the world are being paid....

We spoke to Andy Vale, Product Marketing Manager at Infinity about his experience with the Mastering Product Marketing subscription with Product Marketing Alliance....

Discover stats, advice, approaches, and tools within this year’s Sales Enablement Landscape report that’ll help you understand where you need to focus your SE efforts....

In this episode of Product Marketing Life, Jon Neher and host Mark Assini explore the power of qualitative data as part of a product marketer’s storytelling toolkit....

This guide has been created to give you five templates for some of the most common and important product marketing strategies....