Members-only Leadership Five lessons to building a successful product marketing function Stacey Wang, Director of Product Marketing at Ironclad, shared 5 lessons for building a successful product marketing team and function....
Members-only Membership content How to structure your growing product marketing team Join Sapphire Reels as she gives stellar advice on structuring your product marketing teams around features, functions, lines of business or segments, and more....
Members-only Leadership Leading, building, and growing great product marketers There are certain things you can do that can give you more structure in your role and responsibilities as a product marketing lead, and in this article, Aaron Brennan gives you some tips and tricks to do just that....
Members-only Developer marketing Collaboration between developer marketing and developer relations Here, four experts share their best knowledge and tips for a collaborative approach between developer marketing and developer relations....
Members-only Membership content Building a product marketing team from scratch Vidhya Ravi, Principal UX Research Manager at Microsoft, explores how to build a product marketing team from the ground up....
Members-only Solo Product Marketing Solo PMMs Monthly Meetup Live | Online I November 1st, 2022 Connect with fellow solo product marketers at this virtual monthly meetup to see how they are getting on as a PMM team of one, share challenges, and find common solutions....
Members-only Team Introducing product marketing to an org from scratch Learn about introducing a product marketing function into a company from scratch, including the benefits of having a PMM team and best practices....
Members-only Team Why product marketing must be at the center of the universe Jeff Aboud, Dir. of Marketing at Tenable, highlights the importance of teamwork and collaboration. and how PMM is the organizational glue to achieve it....
