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Tips for refining product messaging | Ashley Wood, Head Of Product Marketing at LANDR Audio Inc.

Podcasts | Messaging & Positioning | Product Marketing
 

A little bit about Ashley

In this episode of Product Marketing Insider, we're joined by Ashley Wood, Head Of Product Marketing at LANDR Audio Inc.

Ashley is a product marketer with a demonstrated history of working in the tech industry and is skilled in a variety of areas, including positioning, enablement, and product messaging.

Key talking points

Ashley lifts the lid on a variety of transferable insights, including:

  • How to elevate brand messaging to target C-suiters.
  • Tips for developing and evaluating existing messaging.
  • How to use messaging to effectively highlight your USPs.
  • Challenges she's faced when creating messaging - and how she's overcome such obstacles.
  • Common mistakes she's seen companies make with their messaging.
  • How to create messaging that's consistent with brand identity.

And a whole lot more...

Want to get involved?

If you wanna flex your podcast skills and guest on Product Marketing Insider or our other show Product Marketing Life, contact Rose and register your interest: rose@pmmalliance.com.

In the meantime, check out our bank of awesome podcast shows focusing on a breadth of essential product marketing topics.

Written by:

Lawrence Chapman

Lawrence Chapman

Lawrence is our Copywriter here at PMA who loves crafting content to keep readers informed, entertained, and enthralled. He's always open to feedback and would be thrilled to hear from you!

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Tips for refining product messaging | Ashley Wood, Head Of Product Marketing at LANDR Audio Inc.