Stephanie Whalley

Derek Osgood, CEO, and Founder of Ignition discusses his exciting new venture, his career to date, top GTM tips, the value PMM skills bring to the C-suite, and more....

In this Member Spotlight, we hand the (virtual) mic to Sara Spink, Director of Portfolio Marketing at IQVIA Global Technology Solutions....

Here's your weekly highlight reel of the hot topics and pressing product marketing questions being discussed in the PMA Slack channel over the past week....

Sara Spink, Director of Portfolio Marketing at IQVIA, discusses her career, why she loves life sciences, key skills for portfolio marketers, and more....

In our latest PMA Member Spotlight, we grab a (virtual) glass of wine with Dublin-born, London-based PMM, Louise Dunne, Product Marketing Manager at Linnworks....

Product Marketing Lead at Mollie, Nick Knuppe, discusses his career, the PM-PMM dynamic, the golden ratio, stakeholder management, and building out a team....

In our next spotlight, we touch base with PMA Ambassador, founding 500 member, and Technical PMM at Rev, Farhan Manjiyani. We tap into his journey into product marketing, and get his advice on transitioning from sales to PMM....

Catch up on all the juiciest PMA Slack action from last week, including the best whiteboard tools for PMMs and how to position a new paradigm....

Abigail Rodrigues, PMM at Gameloft, discusses her PMM career in gaming, the unique challenges she faces, how her team tackles them, and her tips for others....

In our latest PMA Member Spotlight, we chat to Silvia Kiely Frucci, Senior PMM at Castor to talk all things PMM and what she loves most about being a PMA member....

Personas are a huge part of any knockout product marketing effort and arguably the backbone of any PMM plan of attack. But so are negative personas....

Tap in to catch up on the goings-on from the PMA Slack community, where PMM experts answer the product marketing questions on the tip of your tongue....

How exactly does a little girl with dreams of going to veterinary school in South Africa end up on an “Alice in Wonderland adventure” into product marketing? We find out in our latest PMA Member Spotlight....

An extract from The PMM Field Guide, produced by SaaS expert, Alexander Becker, and designed to explore what B2B product marketing will look like in five years....

Grab a coffee and take a well-deserved break by catching up on last week's highlights from the PMA Slack community....