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The 2021 Product Marketing Salary Survey is here

Reports | Product Marketing | Articles

Great news - the 2021 Product Marketing Salary Survey is available to download - right here, right now.

Get your copy of each of the three write-ups and compare and contrast how location can influence earnings. 👇

🌍  Global Product Marketing Salary Survey

2021 Product Marketing Salary Survey
Great news - the 2021 Product Marketing Salary Survey is available to download. We’ve surveyed hundreds of product marketers and crunched the numbers to help you establish what you’re really worth. Get your copy now.

Sneak peek: Certified PMMs earn $4,623 more than those without a qualification, before tax.

🇺🇸 US Product Marketing Salary Survey

2021 Product Marketing Salary Survey | US results
More than half of the respondents taking part in our global Product Marketing Salary Survey were from the United States (59.6%). So, we deemed it necessary to produce a specialist report delving deeper into the earnings in the US of A.

Sneak peek: California is the most lucrative state for PMMs; the average baseline salary is $169,224.

🇪🇺 Europe Product Marketing Salary Survey

2021 Product Marketing Salary Survey | EU results
We’ve explored the earning potential of PMMs plying their trade in Europe, and put together an EU-specific version of the 2021 Product Marketing Salary Survey.

Sneak peek: The overall compensation package for males is currently €19,133 higher on average than that of their female counterparts.


Already a member? Grab your copy (no form-filling required 😉) here.

2021 Product Marketing Salary Survey | Results
Over the last three years, we’ve surveyed 6,000+ PMMs to create the most comprehensive outline of PMM salaries on the market. We’ve scoured the globe for responses, and put together not one, not two, but three versions: the global edition, the US edition, and the European edition.

Try the Product Marketing Salary Calculator

Product marketing salary calculator | Product Marketing Alliance
Want to know how your salary compares to others’ across the globe? Or what you can expect as you progress up the career ladder? Fill in a few fields below, explore the advanced filters, and the salary calculator will do the rest for you!

Sponsored by Crayon, our latest report will help you:

✔ Identify how much fellow PMMs are earning.
✔ Understand your earning potential as you ascend the PMM ladder.
✔ Establish whether you’re being paid what you’re worth.
✔ Map out your next career move - and earmark a suitable pay packet.

Over the last three years, we've surveyed 6,000+ product marketers on their compensation, crunched the numbers, and addressed key points of discussion, including:

💰 The average baseline salary by region.
💰 How earning potential can vary, depending on your role in the industry.
💰 Which industries are the most lucrative for PMMs.
💰 Whether there’s really a discrepancy in pay between gender.

So, what can you expect from our latest deep dive into the world of PMM finances?

A trio of takeaways:

The average salary is $119,197

Without taking factors such as location, age, and gender into consideration, the average baseline salary for a product marketer is $119,197.

It pays to get certified

Certified PMMs earn $4,623 more than those without a qualification, before tax.

Education isn’t always the key to success

PMMs who didn’t go to college have the highest average baseline salary ($124,851).

And we’ve barely even scratched the surface; there are more awesome insights waiting to be discovered.

Download the report, line your pockets with a wealth of findings, and discover your true worth.

Get the global report

Written by:

Product Marketing Alliance

Product Marketing Alliance

Product Marketing Alliance

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The 2021 Product Marketing Salary Survey is here