Robert Wahbe

Formerly of the Microsoft Foundation, Robert Wahbe is the CEO at Highspot, regarded by many as one of the most powerful sales engagement platforms on the market.

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Sales Enablement

The enablement imperative

Conventional wisdom suggests this is a problem with content management, and to a degree it is, but in my opinion, it’s a tale of two halves and content management is only half the battle....

Product Marketing Alliance was founded in February 2019 with a mission of uniting product marketers across the globe. And it did just that.

Let’s elevate product marketing together.