Last year, we celebrated the success of the Top 50 Product Marketing Influencers, an ensemble of PMM enthusiasts who’d left their mark on the field. Fast forward 12-months and we’ve upped the ante, highlighting the mammoth efforts of 100 PMMs who’ve fulfilled the loftiest standards, inspired peers, and continued to achieve in a year dominated by the (“unprecedented…” 🙄) pandemic.
While many are inspired by the Justin Bieber’s and Beyonce’s of the world, positioning pros, messaging maestros, and use case connoisseurs more than hold their own when lighting up the product marketing stage with their array of talent - without the aid of autotune. 😉
We wanted to know, in their eyes, what a great product marketer looks like, and with 2021 around the corner, what they predict for the PMM sphere.
This is their time to shine. This is their time in the spotlight. ⭐️
All set to see who made the cut? Here’s the list of the top 100 who’ve survived the shortlisting stage to grace the most distinguished list of 2020.
Download the full report for more info on each and every influencer included in our list, and check out mini Q&As throughout. 📕
Top 100 Product Marketing Influencers 2020
- Marcus Andrews, Group Lead, Product Marketing at HubSpot
- Carolyn Bao, Product Marketing Consultant at Intuit
- Dana Barrett, Head of Global Product Marketing at Asana
- Lindsay Bayuk, CMO at Pluralsight
- Mike Berger, VP of Product Marketing at SurveyMonkey
- Cody Bernard, Senior Manager of Product Marketing at Drift
- Francisco Bram, Head of Global Product Marketing at Uber
- Aaron Brennan, Director of Product Marketing at airSlate
- Jennifer Bunting, Head of EMEA Product Marketing at LinkedIn
- Bree Bunzel, Head of Global Customer Marketing at Dropbox
- Carol Carpenter, Chief Marketing Officer at VMware
- William Chia, Senior Product Marketing Manager at Gitlab Inc.
- John Clark, Vice President of Product Marketing at Genesys
- Brittany Clark, VP of Product Marketing at Diligent Corporation
- Tania Clarke, Senior Product Marketing Manager at Atlassian
- Liza Collin, Market Readiness Director at Visma
- Lauren Culbertson, Co-Founder and CEO at LoopVOC
- Margaret Dawson, Vice President and Chief Digital Officer at Red Hat
- Karyn De Jong, Director of Product Marketing at Morningstar
- Nikhil Dhingra, Director of Product Marketing at ringDNA
- Priya Doty, VP of Product Marketing at IBM
- April Dunford, Founder at Ambient Strategy
- Serena Ehrlich, Director of Product Marketing at Business Wire
- Kelly Esten, VP of Product and Partner Marketing at Toast
- Carrie Friedrich Narla, Principal Product Marketing Manager at Amazon Prime Video
- Riana Frischman, Senior Product Marketing Manager at Amazon Pay
- Tricia Gellman, CMO at Drift
- Rebecca Geraghty, Director of Product Marketing at Publicis
- Jarod Greene, VP of Product Marketing at Apptio
- Tamara Grominsky, VP of Strategic Growth at Unbounce
- Maya Grossman, Strategic Advisor, Marketing and Product Marketing
- Brian Hall, VP, Product and Industry Marketing at Google Cloud
- Mary Hall, Director of Blockchain Product Marketing at Oracle
- Sara Hall, Head of Product Marketing - Branding Solutions at TikTok
- Dain Hansen, Director of Product Marketing for Database, Analytics, and Business Application Platform at Google
- Ali Hanyaloglu, Head of Global Product Marketing at Akeneo
- Rene Hardtke, Senior Director, Product Marketing at Integrate Inc.
- Christopher Hines, Director of Product and Solutions Marketing at Zscaler
- Jasmine Jaume, Group Product Marketing Manager, Core and Platform at Intercom
- Collette Johnson, Product Marketing Strategist at Redgate Software
- Laura Jones, Global Head of Product Marketing at Uber
- Greg Joswiak, Senior Vice President of Worldwide Marketing at Apple Inc.
- Rahim Kaba, VP of Product Marketing at OneSpan
- Lisa Kant, VP of Product Marketing at Zendesk
- Tanvi Kapoor, Partner Product Marketing, APAC at Facebook
- Matan Kaufman, Product Marketing Director at Rakuten Viber
- Katherine Kelly, Head of Product and Solutions Marketing at Slack
- Tanya Khakbaz, Head of Product Marketing at Stripe
- Axel Kirstetter, VP of Product Marketing, Content Marketing and Pricing at Datasite
- Yannick Kpodar, Global Director of Product Marketing at Payfit
- Daniel Kuperman, Head of Product Marketing at Atlassian
- Daniel Lahl, VP of Product Marketing at SAP
- Francis Larkin, VP of Product Marketing at InVision
- Diego Lomanto, VP of Product Marketing at UiPath
- Joshua Lory, Senior Director of Product and Technical Marketing at VMware
- Maegan Lujan, Director, Solutions and Services at Toshiba
- Div Manickam, Director, WW Services Marketing and Portfolio Management at Lenovo
- Mary Margaret, Senior Director of Product Marketing at HubSpot
- Saba Mirza, Director, Product Marketing Lead, Enterprise Platform and Cloud at Automation Anywhere
- Daniel Murphy, Director of Marketing at Privy
- Krithika Muthukumar, Marketing Team Lead, Self-Serve at Stripe
- Krysha Nair, Product Marketing Lead at Amazon Web Services
- Kalyn New, Director of Product and Customer Marketing at CM Group
- Tamara Niesen, Head of Product Marketing at Shopify Plus
- Ken Oestreich, VP Product Marketing at AuthO
- Dorit Oren Israeli, Director of Product Marketing at Monday.com
- Robin Pam, Go to Market Lead, Payment Intelligence at Stripe
- Susan Park, Head of Global Gaming Ads, Product Marketing at Facebook
- Rita Patel Jackson, VP, Product Marketing - Industry and Solutions, at MuleSoft
- Sarah Patterson, Executive Vice President of Product Marketing at Salesforce
- JD Prater, Head of Product Marketing at AWS Activate
- Aashima Praveen, Senior Product Marketing Manager at Bumble
- Irshad Raihan, Director of Product Marketing at Red Hat
- Elliott Rayner, Head Of Product Marketing at Babbel
- Sapphire Reels, Manager of Portfolio Marketing at Pluralsight
- Vakis Rigas, Head Of Product Marketing at Typeform
- Jon Rooney, Senior Vice President, Product and Solutions Marketing at New Relic
- Julien Sauvage, Vice President, Product Marketing at Gong
- Richard Seroter, Director of Outbound Product Management at Google Cloud
- Sofia Mourão Serra, Head of Product Marketing at Facebook
- Mandy Schafer, Senior Director of Product Marketing at Chartio
- Mary Sheehan, Head of Product Marketing at Adobe Advertising Cloud
- Diana Smith, Director of Product Marketing and Brand for Twilio's Social Impact Division at Twilio.org
- Tom Smith, Senior Director of Product Marketing at Salesforce
- Yoni Solomon, Director of Product Marketing at G2
- Ashwin Somakumar, Product Marketing, Payments at WhatsApp
- Liza Sperling, Head of Product Marketing at Upwork
- Todd Tauber, Vice President of Product Marketing at Degreed
- Yodit Teklemariam, Senior Global Director of Product Marketing at Sage, North America
- Vanessa Thompson, Senior Director of Product Marketing at Twilio
- Julie Triolo, Vice President of Product Marketing at WarnerMedia
- Jeffrey Vocell, Director of Product Marketing at Iterable
- Jim Walker, Vice President Product Marketing at Cockroach Labs
- Stacey Wang, Director of Product Marketing at Ironclad
- Holly Watson, Group Product Marketing Manager at Attentive
- Jeremy Wood, Head of Product Marketing (APAC) at Adobe
- Vincent Xu, Android Product/Partnerships Marketing Lead, Asia-Pacific
- Kaitlin Yount, Director of Product Marketing, LinkedIn
- Jon Youshaei, Product Marketing, Video, Instagram
- Karim Zuhri, Global Head of Product Marketing and Research at SafetyCulture
Know someone who should be on our list?
We’re well aware there are a whole bunch of red-hot product marketers who’ve performed admirably this year, who may well have slipped under the radar.
This is where you come in. 😉
We’re gonna be following up this year’s list with a follow-up in 2021, and wanna make sure we include PMMs who may not be getting the credit they deserve for their tip-top work.
So, if you know someone who you think should absolutely, positively be on our next list, what are you waiting for? Get in touch, let us know who they are, and we’ll include them in our shortlist for next year’s accolade.
Until then, download this year’s report and check out those who we’ve included for 2020.
