Christine Friscic

Christine is Head of Product Marketing and Go-to-Market Leader at Gainsight, driving GTM initiatives to power revenue growth for products, spearheading cross-functional product marketing teams.

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Bringing a new product or feature to market requires careful planning and a whole lot of cross-functional collaboration in order to be successful....

Product Marketing Alliance was founded in February 2019 with a mission of uniting product marketers across the globe. And it did just that.

Let’s elevate product marketing together.