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If you're aiming to win, it's important you come prepared for a competitive deal. Get access to the first-ever Competitive Enablement Maturity Model to assess where your competitive enablement efforts are now, and what you can do to separate yourself from the pack....

In order to win as a business, you need to analyze your competitors’ strengths, weaknesses, and strategic moves. This 49 page guide covers key business areas, tools and tips for building and actioning your CI program....

The role of product marketing is vital for revenue generation, yet, businesses can't seem to get it right. Download this guide to learn how to better connect your marketing efforts with business results through sales enablement....

You can’t plan for competitive moves, market changes, or global economic crises, but they happen all the time. In this eBook, you’ll learn how to enable your team to respond with speed and precision, no matter what obstacles or opportunities come your way....

Despite the ubiquity of data available online, the challenge of fully harnessing it still lies. This ebook provides actionable and hands-on guidance into the world of market analysis and competitive research for product marketing practitioners....

One of the best ways to ensure the success and development of your sales team is to measure and evaluate the metrics of your business to determine the areas your team exceeds your peer group and the areas of growth opportunity....