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Winning a new customer audience

On-Demand | Core | Growth

OnDemand

Weekly free product marketing live session

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How did Canva identify a new opportunity and win a new segment, in just a few short months?

Watch this PMMnow session as we cover:

✅ How to identify new customer segment
✅ How to rally your team around this one purpose
✅ How to execute on it - and win big

About the speaker

Christina Lord has a passion for pioneering B2B strategy at B2C companies. Today, she leads Enterprise Marketing at Canva. Prior to Canva, she helped bring Shopify Plus global products to market.

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Written by:

Product Marketing Alliance

Product Marketing Alliance

Product Marketing Alliance

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Winning a new customer audience